Innovation & Inspiration


We've reengineered fabric and color development

We are constantly looking for ways to develop never-been-seen-before fabrics and colors. Over the past decade, we introduced the industry to Flowy Poly-Viscose, debuted the only 40 single triblend, brought Black Heather to the market, and most recently, created the groundbreaking Prism Collection. And we aren't stopping there. We promise to always be creating the next best thing.

We've revolutionized the way product is designed and released

We introduced FWD Fashion, bringing the fashion-on-demand model to wholesale, an industry that previously only saw annual releases of new product offerings. By coming out with a new style every month, we offer customers the most on-trend styles of the moment at wholesale prices - something that's never been done in our industry before now.

Taking transparency to a new level

We want to bring you into our world at BELLA+CANVAS and be a resource hub of information and inspiration. We're constantly creating video, blog and web content to help educate and inspire!