What is Fast Fashion?
If you don't know what Fast Fashion is, now's the time to get on-board. Fast fashion is the term to explain the phenomenon dominating the retail fashion world. Thanks to fast fashion, it's never been easier for consumers to get runway-inspired looks at affordable prices. Retailers like Zara, Topshop, and H&M have devoted their business models to being agile and quickly adopting the current trends in the fashion world. In a world once driven by seasonal launches, fashion brands are now rolling out new products monthly, which is changing the fashion industry as we know it. Let's face it - who doesn't like instant gratification?